The Solution.

Whether you’re looking to create a website, improve the performance and conversion rates on an existing one, want to drive more traffic from search engines or simply need support or a question answered, feel free to get in touch and we can discuss your needs in more detail and tailor the solution to your personal circumstances.

Using a magnifying glass to focus on the detail like a website audit for Rosanna Ponsonby

Website Auditing & Benchmarking

Find out how your website is currently performing and identify what is working well and where there is room for improvement.

This can include the following areas:

  • General website health check

  • Top performing pages and organic keywords

  • Backlinking audit

  • Competitor analysis

Depending on the size and age of your website, the audit can be tailored to suit your needs and ensure total clarity for deciding on next steps.

Man searching Google on his mobile phone

Search Engine Optimisation (SEO)

Using on-page SEO methods to support the organic growth of your website, driving higher numbers of good quality traffic in a strategic way.

This can include the following areas:

  • Keyword research and gap analysis

  • Competitor positioning

  • Backlinks and link building

  • Content strategy and creation, including pillar pages

  • Reporting

Hand holding where customers matter sign in black and white

User Experience (UX) and Customer Journeys

Ensure your customers are getting the best possible user experience when visiting your website so that they return again and again. By improving the customer journey from entry to exit, ensuring they find what they want in as few clicks as possible, you will not only help to boost conversion rates but also improve your SEO position simultaneously.

This can include:

  • Looking at customer drop off points and understanding the reasons for this

  • A/B testing

  • Customer satisfaction surveys

  • Design review

  • Site structure review

Two hands touching takeaway coffee cups after a strategy consultancy session with Rosanna Ponsonby

Strategy and Consultancy

Supporting digital strategy planning and decision-making during all stages from website creation through to day-to-day digital marketing and website maintenance.

This can also include:

  • Workshops to brainstorm ideas

  • Virtual or in-person SEO and digital marketing training

  • Support by the hour

Training and learning via a laptop and books

Training

In-person or virtual training for individual employees, marketing departments or management tailored to fit your needs. This can range from covering the basics to a deep dive into one focus area, including the following as an example:

  • Search Engine Optimisation (SEO)

  • User Experience, Customer Journeys & Customer-Centric Marketing

  • Content Marketing

  • Website help on all CMS platforms such as WordPress, Shopify, Wix, Squarespace etc.